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Daily Archives: March 20, 2019

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Expert Blog: Improving the Customer Journey Using Design Thinking

BlogsBy App CityMarch 20, 2019Leave a comment

What is design thinking, and why do we need it? Theorised by the Stanford d.school during the 1980’s, design thinking is a methodology that combines much of what designers already have in their toolkits; deep empathy for their users, willingness to experiment, and problem-solving. Using this thinking-based framework, you can improve your customer’s journey based on what…

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