How to Increase Your Mobile App Reviews

You might be wondering whether reviews really matter when it comes to your app… Let’s jump straight to the conclusion and say yes, it does matter (and much more than people realise). This article will guide you through tips to increase mobile app reviews.  Online reviews, in general, are extremely important; they can make or break…

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Expert Blog: Improving the Customer Journey Using Design Thinking

What is design thinking, and why do we need it? Theorised by the Stanford d.school during the 1980’s, design thinking is a methodology that combines much of what designers already have in their toolkits; deep empathy for their users, willingness to experiment, and problem-solving. Using this thinking-based framework, you can improve your customer’s journey based on what…

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